A 24-Hour Salesman selling worldwide for you every day of the year ... even while you are sleeping.
• one small manufacturer, instead of selling to about 4 million now sells to 330+ million -- they now sell more in a single good day than they used to sell in a slow month.
• replacing 90% of online sale copy with targeted multimedia presentations, one company significantly increased the amount of time people spend on the site and overall sales conversion.
• adding video sales presentations boosted phone orders and provided a valuable resource the company uses to close lukewarm offline prospects.
Capture new customers almost automatically using the internet. Open up new markets across North America or the world. If you can sell locally, you should be able to sell 10-times as much using the internet.
Using the internet, Newegg went from zero to one billion in 4 years. One manufacturer got $81 in sales for every $1 he spent. A Vancouver company operates 100+ web sites in high-margin consumer and business sectors.
In sales and in war, the more people you have, the better. God is on the side of big battalions ...like Napoleon said. Instead of hiring one live salesperson, you can have multiple 24-Hour Salesmen on your team, using different sales approaches, hard sell, soft sell, education sell, referral sell, and the list goes on and on …for a fraction of the cost of a live sales person.
Differentiate your products powerfully from those of the competitors (present your USP with emotional and logical buying triggers in a show-and-tell fashion using hard and soft differentiators)
You can now get The 24-Hour Salesman to sell your products all over the world 365 days a year
Completely erase or deflate commonobjections on the spot ... don't waste your time on responding to common questions ... let your customers help themselves
Reduce your cost of sales: Sales and Marketing Management magazine reports that the average cost of a sales call is $352 -- and in many industries it takes 5-9 kisses to turn a frog into a prince. The 24-Hour Salesman system will dramatically cut down your losses on unqualified prospects
People buy on emotion and justify with logic ... you have to appeal to both levels of buying triggers
Many sales are lost because hot customers are ignored, and 68% of those who leave, leave because of perceived indifference. The 24-Hour Salesmen immediately respond to prospects who are already thinking of your products and looking for more information (and create an immediate response chain of selling events)
... a 24-hour ‘selling machine’ for less
than a full-page ad in a magazine.
Generate 'no-cost test campaigns' by seeding the mushrooming video sites with keyword-tagged teaser trailers on your products ... test the sales pull of your campaigns before spending money on them...
… that even ONE good salesman of THAT caliber would be worth at least $80,000 ... $100,000 ... more in your sales team?
We can create a 24-Hour Salesman for you for less than a single full-page ad in a magazine, yet it works 365 days a year …
IMPORTANT: You're effectively outsourcing the most disliked, the most failure-prone activities in selling: lead generation. You are leveraging everyone's time to spend it on more important things.
“Really, in this day and age, can you name one company whose marketing mix should NOT include internet videos tied to search engine keywords?"
In a multi-layered, complex, Rackham-like SPIN sale, you can make the message available to all the influencers and decision makers at their convenience. No gatekeepers with black-belt training in martial linguistics. Smart use of multimedia can expedite sales by 72%.
Save on travel expenses. Why send a 200-pound body across the land when all that is needed is his 3-pound brain. The sole purpose of this video sales tool is to close the sale, or to bring the prospect as near the decision as possible — without being there. No travel, no hotels, no wasted time on the road. Use videos as remote selling tools—globally 24/7.
Using video with telephone sales, you can sell Atlanta, Chicago, Dallas within hours without airport security checks—and you get to keep your water bottle! You can direct the client to watch the introductory video, then go to Problem Questions and Implication Questions on the phone. You've already dissolved a number of objections, and you can close faster.
Extremely cost-effective ways to reach to and speak face to face with millions of people who are looking for your products.
Worldwide distribution with no mailing costs
Powerful differentiation at critical stages of the buying cycle
Easy and effective, “everywhen” support for your sales team
Increase sales by eliminating repetitive presentations
Expedite sales cycle by 72%
Multilingual: When on-camera personality is eliminated, movie voice-over can be easily changed to whatever language you need
You can implement a communication strategy with incredibly tight focus (product or even model specific) and trackable chain of events. And the whole flow is scalable to whatever scope (local, NA, global) that makes sense in your business.
Forget low-probability deals. Instead, work with millions who are already thinking of your products, already resonating with the idea of purchase, they have already identified a want or a need.
Pre-qualify your strong leads remotely with precision, capture their information, and start building your relationship with your own hot mailing list. It's time-tested and proven over and over again in various industries.
Customers are three times more likely to request further information in video / DVD format than in print. They'd rather watch than read—that's what made television so popular. 5 out of 6 people actually prefer to receive information in video format. 92% will keep the video/DVD and will not throw it out.
Here's a simplified chart of how the 24-Hour Salesmen work: Different tested selling sentences send buyers to landing pages whose purpose is to pull the buyer out of the search process and spend time on your site.
Diagram: Using different tested selling sentences, leads come from various sources to special microsites or landing pages. The sole purpose of the landing page is to STOP SEARCH; to yank the prospect out of the search process and tell him "We have the solution, you don't have to search any further". Video shows and tells about the solution, then does a risk reversal and finally removes cognitive dissonance (buyer remorse) and prompts for action in the next 30 seconds.
We cover North America: We can work with you anywhere in the United States and Canada through our sales partners in Delray Beach, Florida; San Rafael, California; St. Paul, Minnesota; and Toronto, Ontario. We prefer to meet you in Las Vegas, Los Angeles or Toronto to discuss how we can work together.
And because we shoot in broadcast quality 4:3 and HD 16:9, the same material easily converts to powerful DVD presentations for trade shows, showroom floor, auditorium screen projections, laptop presentations, TV spots, web-based infomercials, iPod movies that people download and carry with them (hooked to a TV set, video iPod is an incredible tool for face-to-face presentations). Video works also as an impressive multimedia leave-behind or as a great "three-dimensional" mailer.
Briefly about us: Our company's business style is friendly, casual, fun, and often very personal. Many of our clients have been with us for over 22 years and by now feel like a part of our family. Since 1985, we've had the good fortune and pleasure to work with these companies. Hill and Knowlton, Right-O-Way Air Express & Cargo, Dynamex Inc., Vista Cargo International Inc., Outokumpu Mintec, Ontario Ministry of the Environment, Kaycan Inc., EXIT Realty Corporation International, Recognition Group, The Regina Hill Group Inc., Publishing Alliance, Duffner Publications Inc., Canadian Business Owner, PathoMetrix Experimental Image Analysis, Biomedical Instrumentation, Welda Windows and Doors Industries, Sancor Industries, Scale Services & Sales, Monarch Marking Systems, Leland Industries Inc., Parsons, LN Building Maintenance, Network Leasing, Bramalea Limited, Whitby Harbour Development Corp., Ironshore Homes, Modern Landscaping Company, Grandview Children's Centre, North America Courier Alliance, Strings Across The Sky Foundation, Finnish Studies University of Toronto, Vox Finlandiæ Chamber Choir, Tuovi Kaarina Design Inc., K.H. Publishing International, A Taste Above, Cabin Foods Inc., WinePress Restaurant, Agensys Software Inc., Twinax Connections, Loesgen Software Inc., Westminster Time & Clock, Best Vac8tions, Mylex, Dacota Inc., Salco Furniture Corp., Markham Board of Trade, Finnish Trade Center, SodaPop Central, Canadian Friends of Finland, Ehatare Seniors’ Home, Club Tan Tanning Centres, Marchand Corporation, Bahamas Law Report.
